Suncoast Partners International
We serve as valued advisors and coaches to companies looking for customer-focused solutions and best practices in sales and marketing. We can help optimize your current Go-To-Customer strategies with the development of processes and tools that will quickly enable your sales team to improve sales performance and increase sales effectiveness
Dan Nelson (President, SPI) has extensive experience working both as an executive and as a consultant in the high-tech, healthcare, transportation/logistics and software industries. His expertise ranges from business strategy to new product introduction, including M&A, new product development, and customer experience design.
Podcast: The Most Important Decision You Can Make For Growth in B2B Tech Companies
Featuring Guest Speaker Dan Nelson of Suncoast Partners.
What We Do
As a Fractional/CSO, we act as a trusted advisor and partner to CEOs looking for customer-focused solutions and best practices in sales and marketing.
Our Fractional/CSO program starts with the premise: high potential companies can use a proven, part-time Chief Sales Officer. Many SMB companies can’t afford this top talent. Or, they may not need them full-time. Our purpose is to provide a SMB an experienced executive on-demand. We like to think of Fractional/CSO as an Executive as a Service.
Our Fractional/CSO Engagement Blueprint is a 5-step process that begins with:
- Discovery – we gather an understanding of the current landscape, issues and desired results of the company and your sales organization.
- Align – we identify areas where sales process, methodology and tools can connect to current strategy and impact desired business results.
- Design – create an engagement to design a plan of execution that specifically leverages what works and close gaps between current and desired state.
- Implement – delivery of process, methodology and tools across the sales organization and supporting functions.
- Sustain – ongoing post-implementation support to engrain process, methodology and tools into the company and sales organization’s culture.
Our Sales System Approach
Sales is a system consisting of several integrated and aligned components, strategies and processes.
Customer Management Strategies
All the processes, methodologies and skills used to interact with customers and prospects over the course of the relationship.
Business Management Strategies
The functions that provide the tools, enablement, parameters, guidance and direction for customer-facing professionals to be successful.
I had the pleasure of working with Dan for several years while I was CEO at Censis Technologies. Dan was consistently able to bring order and structure to a complex sales management process. He inspired internal and external collaboration. Dan enjoyed high peer and executive credibility and trust.
Dan has been the most effective sales and marketing consultant in DTx’s 24 years. He helped us develop a highly successful sales organization that regularly exceeded revenue and margin goals. He created and implemented an automated opportunity management system that integrated and was fully supported by engineering and supply chain management. He was highly respected by our customer base and the entire DTx team. Dan’s extensive experience in sales and overall business management made him one of our company’s most valued asset.
Dan is a critical thinker. He can conceptualize an organization’s problem, evaluate and synergize assets, and prioritize to get a plan from paper into action.
He has the intellectual commitment and values to see sales and marketing to a successful end.